False Advertising Class Certification

Edgeworth Partner Dr. Jesse David provided expert testimony in the class certification stage of a false advertising litigation regarding food labeling. Dr. David:

• Analyzed the issue of commonality in the context of Rule 23
• Explained how reliance on a specific false claim could not be established on a class-wide basis
• Demonstrated that individual inquiry was necessary to determine those class members that relied on the false information
• Evaluated potential methods for calculating damages to affected consumers