Branko Jovanovic: Edgeworth Economics

Profile

Dr. Jovanovic is an economist with over 20 years of experience providing economic and statistical analyses in litigation, government investigations, and regulatory proceedings. He has deep expertise in consumer protection matters and provides economic analysis in false advertising, product defects, consumer finance, and data privacy litigation.

Dr. Jovanovic has served as a testifying and consulting expert on a wide array of cases that have required sophisticated econometric analyses, including the analysis of class certification, liability, and damages issues in consumer and securities class actions, false advertising, data privacy and Lanham Act matters. He has extensive experience analyzing the direct selling compensation models of nutrition, supplement, cosmetics, and other life sciences companies.

Dr. Jovanovic has provided testimony before the SEC, the International Chamber of Commerce’s International Court of Arbitration, the American Arbitration Association, and various federal and state courts.

A significant focus of Dr. Jovanovic’s work has involved assisting clients in responding to formal investigations and requests for data and analyses from regulatory entities such as the Federal Trade Commission (FTC), the US Securities and Exchange Commission (SEC), offices of State Attorneys General, and self-regulating organizations such as the Financial Industry Regulatory Authority (FINRA), and US stock exchanges.

Dr. Jovanovic’s research has been published in a number of academic and professional journals. He has lectured on economic issues in a variety of continuing legal education forums and previously taught graduate econometrics courses at New York University and Johns Hopkins University.

Previous Experience

Principal, The Brattle Group
Partner, Bates White
Senior Consultant, NERA Economic Consulting
Principal, Econ One Research

Insights & News

Publications

Options in Securities Fraud Litigation
Published Article, Securities Regulation Law Journal | 12.28.2023
FTC Order May Guide Cos. In Avoiding Pyramid Scheme Label
Published Article, Law360 | 06.28.2023
While the direct-selling world was awaiting U.S. District Judge Barbara Lynn's decision in Federal Trade Commission v. Neora LLC, in which the FTC alleged that Neora operated an illegal pyramid scheme, the FTC v. Noland case largely flew under the radar.

Edgeworth Insights

Value of Personal Information and Data Breach Class Action Settlements
Blog, 02.20.2024
Our research into settlements in data breach class actions suggests that settlements in these matters may be less informative for assessing the value of a case as whole, as well as the value of the data exposed in the cyberattack.
6 Lessons From Direct Selling Industry's Win Over FTC
Blog, 10.05.2023
U.S. District Judge Barbara Lynn's decision in Federal Trade Commission v. Neora LLC in the U.S. District Court for the Northern District of Texas last week marks a landmark victory for the direct selling industry.[1]
Third Circuit Requires Proof of Customer Deception and Reliance on False Ads to Award Damages
Blog, 08.08.2023
Biotechnology companies Natera and CareDx have been engaged in a prolonged legal battle regarding the validity of patents covering methods of cell-free DNA analysis for noninvasive monitoring of organ transplant rejection. The case has been lauded by the legal community as the “last chance for diagnostic patents” to be reviewed by the Supreme Court.[1]

Speaking Engagements

The 51st Research Conference on Communications, Information and Internet Policy
Presentation, Washington, DC | 09.23.2023
Edgeworth's Dr. Branko Jovanovic will speak on a panel about the economics of privacy at the 51st Research Conference on Communications, Information and Internet Policy.
Direct Selling Association Legal and Regulatory Seminar
Presentation, Washington, DC | 09.21.2023
Edgeworth partner Dr. Branko Jovanovic will speak on the panel "Economic Analysis of Lawful Compensation Models" at the DSA's annual Legal & Regulatory Seminar.

News

Edgeworth Economics Announces Formal Launch of Consumer Protection Practice
Press Release, 09.12.2023
In an environment of heightened regulatory focus on consumer protection issues at both the federal and state levels, Edgeworth Economics announces the formal launch of its Consumer Protection practice.
Consumer Protection Expert Economist Dr. Branko Jovanovic Joins Edgeworth Economics as Partner
Press Release, 06.28.2023
Edgeworth Economics is pleased to welcome Dr. Branko Jovanovic as a Partner in the firm’s Washington, DC office. Dr. Jovanovic brings over two decades of experience in consumer class action litigation and a wide array of regulatory matters.

Branko Jovanovic, PhD